Padmini is a product marketing executive with 15+ years of experience in marketing high growth SaaS products. She has taken products to market in record time with successful funding and exits. From DevOps/AIOps tools and machine intelligence for e-commerce and marketing, to cloud stack centric products (infra, platform, and B2B apps), and blockchain, she covers a significant spectrum for telling their story. Her key areas of focus: Deriving product-market fit for early-stage startups via competitive benchmarking etc. GTM and full scale launches for growth and established startups. Demand generation modeling and execution for building marketing influenced revenue. Sales enablement content and account-based marketing, and of course, running marketing programs and events. She has proven expertise in building top-middle-bottom funnel content. Top of the funnel content like thought leadership blogs, explainer videos, infographics, positioning decks, and videos to middle and bottom-funnel content like white papers, e-books, and flip books, she covers a gamut of marketing content. Favorite persona - developers, data scientists, SREs, DevOps and AIOps engineers. Marketing is what she'll do for you. The rest is noise anyway:-).